Motion graphics & explainers.
Custom 2D and 3D animation for products, services and brand stories. Show how something works, make an idea clear or give a campaign its own visual language.
Discuss your animation project
A visual approach built around the idea.
An explainer starts with what your audience needs to understand. We shape the concept and script, then develop the animation style around the subject. Motion graphics can also support a product launch, a brand film or a wider campaign. The right approach may be graphic 2D, distinctive 3D or motion layered with footage.
- Product and service explainers
- Technology and software stories
- Brand and campaign motion graphics
An abstract risk, told through a story.
Edmund’s social-engineering fraud explainer uses minimal 3D, graphic characters and typography to follow an impersonation and payment request. Fanis, our Creative Director, developed the concept, worked with our scriptwriter and oversaw production with our 3D animator. The film was part of a series introducing Edmund’s offering to prospective clients.
View Edmund projectHow we work.
Find the key explanation
Identify the viewer, the idea they need to grasp and the next step the film should support. Your product knowledge gives the explanation its foundation.
Develop the story and look
Build the script and visual direction together. Choose a style that suits the subject and your brand, with each visual element doing a clear job.
Animate and finish
Bring the approved direction into motion, then shape the timing, transitions and sound. Review product details and technical claims with your team.
Start with your brief.
Bring the audience, the product or service you need to explain and the material your team has approved. Tell us what viewers should understand and what you want them to do afterward.
Discuss your animation projectPlanning a security film? Read our cybersecurity video briefing guide