Channel 0. Newsroom.

Two trailers for an original AI current-affairs format, developed by Future Video Media for Channel 0.

Project
In development
Format
AI television · Format development
Length
15 seconds and 20 seconds

Building a recognisable news studio

Channel 0 is a new television network made with AI, developed around original shows, films, news and experiments. Newsroom explores a recurring current-affairs format with recognisable presenters and a distinctive white studio with saturated stripes.

What carries from one trailer to the next?

A pair of presenters, a white desk and bands of colour give Newsroom its identity. The two trailers let us judge the format across separate sequences. Do the hosts still feel like the same pair? Can a viewer recognise the programme before its title appears? Those are useful questions for a team commissioning a recurring video series.

What belongs on screen?

Newsroom is in development. The studio and presenters establish where an explanation takes place. Evidence for a reported claim has a different job: the audience needs to know its source. These short trailers show the proposed look and pace of the programme. The second treatment below gives you another example to compare with the first.

Newsroom · Second trailer

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